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August 18, 2008


Chris Frumplington

Some things annoy me more than others. Further/farther is a lost cause these days. Over and 'more than' likewise. 'Less' versus 'fewer' does irritate me, more so when the error is made by, say, a BBC newsreader or reporter than if it's a 'mere' blogger getting things wrong. It's all a question of context, isn't it? But that's not to say we shouldn't have high expectations where it is most important.

My pet hate at the moment is people who confuse 'ground' with 'floor'. They talk about, for example, a footballer who was subject to a flying tackle and fell injured to the floor. Don't they realise that floors are indoors and the ground is outdoors? Grrr!


I can’t express how happy I am to find a resource that is so comprehensive in addressing many of the mistakes I see on a daily basis. I feel like a child in a candy shop. I think I will be spending a lot of time here. Thank you for the great work you are doing.

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Why "Word Wise"?

  • When I started to e-mail out a weekly writing tip to my Chicago colleagues at Edelman in 2002, little did I know how quickly how many people outside my office would start to request it. But word spread, as word is wont to do, and in 2006 the e-mail evolved into this blog. The tips, which are about grammar, usage and style, have a dual purpose – to remind my colleagues in PR of the power of the written word and, more generally, to support and perpetuate clear, concise, creative, honest, lively, stylish, compelling writing everywhere. In 2009 I started to add commentary about and links to stories and other blog posts related to the media, marketing, writing and, sometimes, just interesting stuff. For some reason, I also started Twittering (at SantowDan).